Missouri DHSS - Pre-Diabetes Campaign

Prediabetes? I mean, you either have diabetes or you don't right? Not exactly.

Prediabetes is a serious condition caused by higher than average blood sugar levels. It's kind of like your wake up call that full diabetes is in your future unless you make some serious changes.

This campaign for the Missouri Department of Health and Senior Services set out to bring more awareness to the condition and motivate people to get tested and start making those critical lifestyle changes before it's too late.

I wrote, storyboarded and directed these videos, coordinating with designers, animators and voice over artists to bring the vision to life.